|
Most people don't know just how Powerful Visitor Statistics can be. So rather than just give you a list of features, here we give you little insight to how each aspect of the service is going to benefit your business and increase your success. When you sign-up for the service we show exactly how to exploit every aspect of your visitor information enabling you to maximize your site and product potential. - Search Engine Statistics
Are you missing out on a Big Section of the Market ? Most of your Visitors should be discovering your site via search engines. ( Think about, when you are looking for something, what do you do, you use a search engine right.)
Find out which Search Engines are sending you visitors and which aren't. If the big engines aren't sending you visitors then you have just discovered a large untapped market !
(we'll show you how to capitalize on this for Free ).
The Gold Tracker provides both Search Engine Statistics along with Keywords and Phrases being used. The benefits of this information to your business are enormous !
click here to find out why.
- Referring Web Pages with Popularity Totals over Time.
Are those sites which you have Submitted to or Traded links with actually sending you any visitors ? Does a site which used to send you good traffic, now just send you a trickle, has your link been moved to a quiet section of the site ?
With these reports you will discover which sites ( and pages from these sites ) are sending you visitors. Just as importantly for each referring web page these figures are recorded by, Day, Week and Month, allowing you to quickly spot changes in trends. - Search Queries / Search Terms
Again, are you missing out on a Big Section of the Market ?
You may be getting visitors from the big engines, but are you getting them from the most popular Keywords and Phrases. If not there is massive room for improvement in Visitors numbers and hence Sales / Profit. ( Again we'll show you how to capitalize on this for Free ). - Visitors & Hits per Page.
Discover which of your pages are popular and which may benefit from a higher profile. This report will tell you in an instant which area's of your site are grabbing your visitors attention and which are not. ( It's no good having your big sales pitch on an unpopular page ! ) - Visits per Hour.
Do you have Sales and Customer Support personnel available at the right time ? ( i.e.. When your customers are looking to buy ).
Do you know the best time of day to perform Site Updates without causing your customers inconvenience ? Find out which are the busiest hours of the day, vital for ensuring that you have Customer Support and Sales available at peak times.
Identifies quiet periods, necessary for Site Updates etc. - Visits per Day
Again vital for ensuring you have the correct number of staff available on various days throughout the month and week.
For instance does your site suddenly become more popular at the beginning or end of a month ?
Is your site busy or Quiet at Weekends ? - Visits per Month
Does you Site have Seasonal variations ?
Are the effects of some of your Marketing campaigns bearing fruit immediately or is there a delayed reaction ( i.e.. 2 months later ) ?
With this report you will quickly identify "spikes" in visitor activity, enabling you exploit new and lucrative avenues. For instance lets suppose a particular Marketing campaign didn't immediately bring a large increase in sales or visitors, but with this report you see a spike in your visitor one month later. Without this report you would cast aside this campaign as a failure and therefor miss out on repeating the success.
Do you know whether your site has Seasonal variations ?
By knowing the peak times of year you will be able to run your Marketing Campaigns at the optimum time for maximum return. In addition this report will give you an advance warning of a turn in the economy. Customers browse before buying, therefor you will see the increase in visitors before an increase in sales. With this report you will spot the increase in Visitors immediately giving you a real competitive advantage.
- Browser, OS, Screen Resolution, Color Depth.
Are you paying your web designer to ensure that your pages work in all possible combinations when in reality only 4 or 5 combinations cover 99.9% of your visitors ?
Are you Sacrificing Valuable Content to ensure your pages look good on a "640 by 480" screen, when in reality no one really uses this resolution ?
Is anybody actually using the latest release of Netscape or does anyone still use Internet Explorer 3.x ?
The answer to these should be at the forefront of your Web Designers mind when creating your pages. - Java, Javascript, Cookies.
Are those neat little Menu's visible and useable by All your visitors ?
Can you afford to be losing 10% of your Customers because
they couldn't navigate your site ?
Are 10% of your Customers getting to the Order page only to find out they cannot complete the purchase because they have "Cookies Turned Off" ?
Even if you don't understand what Java, Javascript and Cookies are, your Web Designer will and this information will be highly important to them. - TimeZone, Language & Country.
Where are visitors coming from ? Are you about to pay a translator to create a "Spanish" version of a page, when in reality less than 0.1% speak Spanish ? Are you missing out on a major section of the market because you don't have a "German" or "French" version ?
Is your sites appeal Local or WorldWide ? You may be surprised by the result.  
And here are some more benefits
of the TrafficFile Web Counter, - Easy to Use.
Simply login to the TrafficFile Center and click on the Reports to instantly view your Visitor information. No longer will you have to import / export those cumbersome log files ! - Invisible Fast Tracker
Our software is among the most Advanced & Efficient around which means there is no overhead on your page load time. In addition the tracking process is completely invisible to your visitors. - Copy & Paste HTML
We make it very easy for you to add a tracker into your pages. The TrafficFile tools automatically generate the unique HTML Code required for your page.
All you have to do is Copy & Paste !
- Visitors Counted whatever the Browser Set-Up.
Some Counters & Tracker rely on the user's browser having certain capabilities ( e.g.. Cookies, Javascript etc. ). Our Advanced system has no such dependencies and your Visitors will ALWAYS be recorded. - No Software Installation.
We host, maintain and run all the software required on our servers taking care of everything for you ! PLUS,
FREE access to the
TrafficFile Marketing and Promotion Center.
Final Thought.
There are several Visitor Tracking services out there and hundreds of sites giving you advice on Increasing your Visitor numbers. But ask yourself this, Do any of them show you what the Statistics mean or How to Profit from this information by applying the Correct Promotional Techniques ?
We do and what's more, in the TrafficFile Marketing and Promotion Center, you will find the very formula and tools that we ourselves use. It's in our interests that you make a success of your Web Site and we aim to do all we can to help you. << Back to Web Counter Home | Terms & Terminology.
Visits or Hits ?
Most of the reports give two figures, - the number of Hits
- and the number of Visitors.
A person may look at your page 3 times via clicking back and forth through your site. This would be counted as 1 Visitor to your page and 3 Hits. Note : If you are familiar with the term 'Page View' then when we talk about Hits you can take this to mean 'Page Views'.
Page Views
Many other sites on the web talk about 'Page Views'. Within the TrafficFile system 'Page View' is identical to 'Hit'.
( In other systems Hits are not the same as Page Views ) Browser
Piece of Software used to display Internet Pages. e.g. Internet Explorer, Netscape. OS ( Operating System )
Bit difficult to describe in layman's terms, but it's the suite of programs which 'manage' your computer and all it's devices ( drives, printers etc. )
Most of you will be using a Windows OS
( e.g.. Windows 95, Windows 98, Windows 2000 (ME), Windows XP etc. ) Screen Resolution
This is a measure of Screen size, not 15" / 17", but rather the size in pixels ( 'dots' ).
e.g.. 1024 * 768 Java
This is a programming language that many Web Page Components are written in. Components written in this language can be understood by most browsers.
( e.g. Page Menu's )
JavaScript
Similar to Java, provides the ability to add more sophisticated functionality to a web page. Again most browsers will be able to operate these. Cookies
An interesting name, but really all they are just 'little notes' that your browser keeps about web pages.
For instance if a web site wishes to know whether you have visited before, upon your first visit it will ask your browser to make a little note that you have visited. i.e. A Cookie is written to your browser.
When you visit a second time the web site is then able to check for this Cookie or 'little note'. ( Contrary to popular belief Cookies are not Programs and cannot contain viruses, they are simply letters and numbers ) | 
